CNH Construction has agreed a strategic industrial cooperation agreement with Oy Norcar Ab, a Finnish manufacturer that has produced compact loaders since 1998. Based on Finland’s west coast, Norcar builds machines for applications ranging from green area maintenance and agriculture to material handling, construction and municipal operations, both indoors and outdoors.
Under the agreement, products will be distributed under CNH’s Case and New Holland Construction brands. Norcar’s compact and sub-compact wheel loaders will be integrated into CNH’s product portfolios, reinforcing its lineup in the under-4-tonne operating weight segment.
Scheduled for unveiling later this year, with European dealer arrival in Q1 2027, the new models are designed for agility, ease of use and transportability. CNH says they offer solutions for navigating confined spaces with minimal ground disturbance compared with skid steer loaders or larger compact wheel loaders.
“Norcar’s products integrate seamlessly into our brand portfolio, allowing us to meet customer needs in the smaller compact and sub-compact segments that our current lineup does not fully cover. Norcar was selected as the ideal partner thanks to its product range compatibility, quality, and strong potential for production capacity expansion. This partnership further strengthens the positioning of the CASE and New Holland Construction brands within an attractive market niche,” says Humayun Chishti, CNH Construction president.
Lotta Linden-Svarvar, chief executive of Norcar, adds: “This partnership with CNH Construction elevates Norcar’s global visibility, confirms the quality of our products and opens the door to international recognition – all while preserving and strengthening the distinct identity of the Norcar brand.”
Image: CNH
